By Hagen Weiss Every gaming company understands the importance of App Store Optimization (ASO) in getting your game found by customers. In 2020, the Apple
By Hagen Weiss In past blogs, we’ve discussed much about localization strategies for games. However, what about localizing strategies for your marketing content? What are
By Hagen Weiss Translators have a variety of tools at their disposal when tasked with translating a text. While some text is straightforward to translate,
By Hagen Weiss While quality translations of any kind of game is crucial for audience engagement, translations for narrative-based games are especially key to get
By Hagen Weiss Chinese to English translation is no easy task. The differences between the two languages are vast, including: ● Chinese characters vs. English
By Hagen Weiss It’s no secret that gamers are extremely active and engaged on online platforms. Their need to connect, strategize, and form relationships are
It’s no secret that gamers are extremely active and engaged on online platforms. Their need to connect, strategize, and form relationships are undeniable. With
By Hagen Weiss The mobile gaming industry is probably one of the most competitive industries out there and constitutes a real challenge for marketers. Developing